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Ride-the-Wave Strategy – Best for Stock Traders

Ride-the-Wave targets multi-day price momentum following a company’s earnings announcement (EA). With this strategy:

  1. Buy a stock one day post-EA if a stock reacts positively post-earnings:
    1. Near the close of trading the EA-day for a pre-market-EA
    2. Near the close of the following day for a post-market-EA
  2. Sell-to-close after 7-10 days, or possibly earlier if a desired price target is reached

Similarly,

  1. short a stock one day post-EA if a stock reacts negatively post-earnings:
    1. near the close of trading the EA-day for a premarket-EA
    2. near the close of the following day for a post-market-EA
  2. then buy-to-close after 7-10 days, or possibly earlier if a desired price target is reached

Important: Ride-the-Wave is predicated on significant price momentum triggered by an EA. The 7-10 day scenario is the maximum trade hold-time. If you see post EA-momentum is halted or reversed by a significant opposite move, re-evaluate your presence in the trade.

This popular StockEarnings screen below will give you a list of stocks that historically exhibit significant price momentum following an EA for the next seven days:

  1. Stocks exhibiting positive post-EA price moves are buy-candidates
  2. Stocks exhibiting negative post-EA price moves are sell/short-candidates

The screen includes those stocks whose Earnings just came out in last two days.

Screen criteria:

  1. Earnings Date Start Date : Current Date + -1 Day
  2. Earnings Date End Date : Current Date + -2 Days
  3. Predicted Move (Next Day) Max : 7%
  4. Predicted Move (On 7th Day) Min : 7%

Strategy Guideline:

  1. Buy the stock if stock has reacted positively. Short the stock if stock has reacted negatively (see above).
  2. Close the position in 7-10 days, or possibly earlier based on price move.

Volatility Crush Strategy - Best for Options Traders

The Volatility Crush strategy is used with stocks that typically experience relatively low-to-moderate price moves (≤4%) following their Earnings Announcements (EA). The basic trade idea is to sell put or call options right before the EA, collecting a credit when options premium is very high due to elevated implied volatility (IV). You then close the position right after the EA by buying the option back much cheaper due to the significant drop in IV that occurs after the mystery of the EA disappears. In assessing this trade, you need to do your homework to ensure you collect sufficient premium to make the trade worthwhile.

This trade is practical due to the low-to-moderate price-move after the EA, which generally won’t significantly affect the options price, unlike an “action” stock, which experience great price moves post-EA. With these symbols, if you’re on the right side of the price move, that’s a great thing. But if you’re on the wrong side of the move, not so great. Consequently, by minimizing the effect of the post-EA price move, you have a much better chance to profit from the reduction in IV without it being ruined by a violent price move.

For this trade, open the position either (1) the night before the EA when the company announces earnings or (2) during the EA day when it announces post-market, generally capturing IV at or close to its peak.

For this trade, open the position either (1) the night before the EA when the company announces earnings or (2) during the EA day when it announces post-market, generally capturing IV at or close to its peak.

This popular stockearnings screen will give you a list of stocks which do not react more than 4% fpost-EA. It includes only those stocks whose earnings are releasing next day.

Screen criteria:

  1. Earnings Date Start Date : Current Date + 1
  2. Earnings Date End Date : Current Date + 1
  3. Predicted Move (Next Day) Max : 4%
  4. Options Type: Weekly

Strategy Guideline:

  1. Options Strategy: Sell Call and Put
  2. Options Strike Price: Current Stock Price – (% Predicated Move x 2)
  3. Expiration Date: It should generally be the closest expiry immediately after the EA.
  4. Buy Insurance: Buying back Call and Put at Strike price which 10% lower than Sell Strike Price is optional but recommended.

Watch Video for More Detail

Volatility Rush Strategy - Best for Options Traders

The Volatility Rush takes advantage of increasing options premiums into earnings announcements (EA) caused by an anticipated rise in Implied Volatility (IV). With this strategy, Buy a Call and Put at-the-money (a long straddle) 2-3 weeks before the EA when IV is lower. Sell the position either (1) the night before the EA when the company announces earnings pre-market, or (2) during the EA day when it announces post-market, generally capturing IV at or close to its peak.

This popular screen will give you a list of stocks whose Options premiums tend to rise into Earnings. It includes only those stocks whose Earnings are at least two weeks away from today.

Screen criteria:

  1. Earnings Date Start Date : Current Date + 15 Days
  2. Earnings Date End Date : Current Date + 30 Days
  3. Predicted Move (Next Day) Min : 5%
  4. Options Type: Weekly or Monthly if that lines up with the two to three-week lead-time for entering the trade

Strategy Guideline:

  1. Buy a Straddle at or close to the money two to three weeks pre-EA.
  2. Sell the position either the night before the EA when the company announces earnings pre-market, or during the EA day when it announces post-market.
  3. Expiration date should generally be the closest expiry immediately after the EA.
  4. Straddle price should not be more 60% of predicted move.

Predicted Move (Volatility)

Similar to Implied Volatility in Options. Expected volatility % based on our Proprietary Volatility Predication Model. We are expecting that stock price will likely to reach % in either direction by the end of next trading session after Earnings are released and not necessarily the closing volatility %.

Why is it important?

    This indicator helps

  1. Knowing expected volatility in stocks after Earnings helps to decide trading stocks before Earnings Announcement.
  2. Taking Advantage of volatility collapse following Earnings Results by using Advance Options strategies such as Spread and Straddles.

Since Last Earnings

Change in share price since last Earnings release.

Why is it Important?

When share has gained more than 10% since it's last Earning release, it tends to over react to minor bad news and give up some gains if not all. So, it contains more downside volatility than upside When share has dropped more than 10% since it's last Earning release, it tends to over react to minor good news and recover some drops if not all. So, it contains more upside volatility than downside.

EPS Surprise (%)

Occurs when a company's reported quarterly or annual profits are above or below analysts' expectations. Here is the formula to derive % EPS Surprice:

Actual EPS - Estimated EPS
------------------------------------- x 100
Estimated EPS

Why is it Important?

Earnings surprises can have a huge impact on a company's stock price. Several studies suggest that positive earnings surprises not only lead to an immediate hike in a stock's price, but also to a gradual increase over time. Hence, it's not surprising that some companies are known for routinely beating earning projections. A negative earnings surprise will usually result in a decline in share price.

Next Day Price Change (%)

Next Regular trading session Closing price following Earnings result.

For After Market Close Earnings, It is a next trading day closing price. For Before Market Open Earnings, It is the same trading day closing price.

Why is it Important?

Next Day price change is a reaction of Earnings result.

Statistically, McDonald’s Stock Has Just Flashed a ‘Buy’ Signal

Posted on Jul 27, 2026 by Joshua Enomoto

Statistically, McDonald’s Stock Has Just Flashed a ‘Buy’ Signal

I’m not going to keep you all in suspense. If you want the quick story, I believe McDonald’s (NYSE: MCD) represents an enticing upside opportunity ahead of the fast-food giant’s fiscal second-quarter earnings report (on Aug. 4 before the market open). My argument for MCD stock comes down to statistics. Because the ticker has suffered an extended downturn, this behavioral state enhances the probability of positive mean reversion.

Unlike your typical finpub article, though, I have a very specific case to make. Based on historical data — which I will share — risk-tolerant options traders may consider the 267.50/272.50 bull call spread expiring Aug. 21. The reason? Wall Street defines the probability of MCD stock rising through the second-leg strike ($272.50) at between 33.6% and 34%. This figure comes from the Black-Scholes model, which is used as a standardized pricing mechanism.

However, Black-Scholes is a “closed”- circuit, deterministic model, meaning that it can’t produce outcomes that extend beyond the parameters of its formula. On the other hand, I’m running a non-parametric model that observes past market behavior, allowing the data to speak for itself.

And what is the data saying? At the Aug. 21 expiration date or near it, the probability that MCD stock will rise through the $272.50 strike is 52% (based on my model). Basically, there’s a solid chance that the above bull spread is underpriced by 1,800 points of risk coverage. In other words, the aforementioned options spread may be less risky than is advertised — that’s why each spread carries a net debit of only $250.

Compare that to the 245/272.50 bull call spread, also expiring Aug. 21. Wall Street assigns a probability of profit here of 51.1% but the net debit required for this trade is $1,800. Since you pay a pretty penny for higher odds, using a non-parametric model to discover potential mispriced options can give you a serious advantage.

Why is Everyone Optimistic About MCD Stock?



It might just be me but it does seem that the finpub ecosystem is bullish on McDonald’s stock. My good friend Will Ashworth of Barchart gave a comprehensive analysis of why investors are suddenly tuned into the Golden Arches. Basically, Ashworth provides five points:

  • A historical pattern shows that MCD stock has only dipped below its 30-day moving average three times (2020, 2024 and 2026). Therefore, the assumption is that McDonald’s is due for a rebound.
  • MCD’s forward price-earnings ratio has compressed to 20.44x, the lowest level in over eight years, thus making the risk/reward picture more palatable.
  • Ashworth highlights that MCD generated $10.6 billion in operating cash flow, easily covering its $10.5 billion in combined capex ($3.37B), dividend payouts ($5.12B) and share buybacks ($2.02B) without needing outside capital.
  • The five-year annualized return (4.65%) for MCD stock is less than half its 10-year return (9.61%), signaling potential mean reversion upward over the coming years.
  • Ashworth frames Q2 same-store sales as the potential sentiment floor (“low-water mark”) before upcoming menu innovations, beverage rollouts and an investor event turn momentum around later in the year.

What’s interesting, though, is Ashworth’s final few sentences: “Does that mean you shouldn’t buy MCD stock at $264? Nope. Historically, McDonald’s FCF yield has been lower than many of its peers. It shouldn’t be a dealbreaker. However, I would definitely wait until after it reports earnings on Aug. 4.”

From an options trading perspective, I respectfully disagree. If McDonald’s happens to release positive results — and that’s the argument here, right? — MCD stock risks shooting higher. Indeed, that’s what the smart money is counting on.

Want evidence? Sure — just look at the volatility skew for the July 31 expiration date. It’s clear as daylight that the skew is leaning heavily toward out-the-money (OTM) calls than OTM puts. As such, you have heightened implied volatility (IV) spikes for call options relative to puts.

No, this doesn’t mean that McDonald’s stock is guaranteed to jump higher post-earnings. But it does demonstrate that the smart money doesn’t want to risk losing out on an upswing more so than covering their downside risk potential.

In that kind of environment, you’ll pay a pretty penny if the Golden Arches does release encouraging results. So no, if you’re bullish on MCD stock, I wouldn’t wait until after earnings; I would get in right now.

Making the Statistical Argument for McDonald’s Stock

Why then should traders consider betting on McDonald’s stock? Simply, because MCD is a reliable blue chip, it doesn’t usually suffer extended downturns. But when it does, the subsequent period on average generates higher-than-normal performance.

McDonald's-StockEarnings

In the last 10 weeks, we know that MCD stock has only managed to print four up weeks, thus leading to a downward slope. What most people don’t know is that this particular 4-6-D quantitative sequence has materialized 50 times on a rolling basis since January 2019. Further, 10 weeks following this signal, the expected median distribution lands between $258 and $286 (assuming a starting price of $263.57).

If we were trading McDonald’s stock randomly — meaning without paying attention to specific signals — the expected 10-week forward distribution would be between $262 and $272. That’s quite a difference, especially on the bullish (right) side of the tail.

What’s also notable is the p-value of this signal, which is 0.0001. In practice, this miniscule figure suggests that there’s an extremely small chance that the positive distortion that we just discussed could come about by chance.

McDonald's-StockEarnings

Now, this doesn’t mean that MCD stock is guaranteed to rise as forecasted. It’s just that we have greater confidence we’re not just trading random noise or mere coincidences.

Why the 267.50/272.50 Bull Spread?

With all this information out of the way, you might be wondering, why did I highlight the 267.50/272.50 bull call spread expiring Aug. 21? Per the data that I collected, the median outcome at the end of week 5 following the flashing of the 4-6-D signal is around $273. Therefore, the $272.50 strike seems quite realistic.

McDonald's-StockEarnings

Statistically, of the 50 times that the above signal has flashed, MCD stock has hit or exceeded the equivalent of the $272.50 level on week 5 a total of 26 times. Therefore, the probability of full probability could be 52%.

Compare that to the market’s probability of profit 38.2% — for reaching only the breakeven price of $270 at expiration. You can see the deal clearly. You’re getting 52% of probability but only paying for 38%. That’s why I’m bullish on McDonald’s stock, not because of earnings or cash flow or some vibe check. No, there’s a chance that MCD is statistically priced lower than it should be.

Joshua Enomoto is a seasoned financial writer with a strong track record of in-depth stock analysis, offering clear, insightful commentary for retail investors across all levels of expertise. Renowned for his ability to blend analytical rigor with engaging wit, Joshua's work has been featured on leading investment platforms, including TipRanks, InvestorPlace, Barchart, Benzinga, and Fintel. He was also handpicked to spearhead high-impact initiatives such as InvestorPlace's "Trade of the Day" and Benzinga’s ETF coverage. As a frequent guest expert for CGTN America, Joshua discusses a wide range of economic, societal, and consumer market trends. A graduate of U.C. San Diego, Joshua brings a thoughtful and fresh perspective to complex financial narratives, helping enterprise clients connect with their audiences. He also composes music in his spare time.

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