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Ride-the-Wave Strategy – Best for Stock Traders

Ride-the-Wave targets multi-day price momentum following a company’s earnings announcement (EA). With this strategy:

  1. Buy a stock one day post-EA if a stock reacts positively post-earnings:
    1. Near the close of trading the EA-day for a pre-market-EA
    2. Near the close of the following day for a post-market-EA
  2. Sell-to-close after 7-10 days, or possibly earlier if a desired price target is reached

Similarly,

  1. short a stock one day post-EA if a stock reacts negatively post-earnings:
    1. near the close of trading the EA-day for a premarket-EA
    2. near the close of the following day for a post-market-EA
  2. then buy-to-close after 7-10 days, or possibly earlier if a desired price target is reached

Important: Ride-the-Wave is predicated on significant price momentum triggered by an EA. The 7-10 day scenario is the maximum trade hold-time. If you see post EA-momentum is halted or reversed by a significant opposite move, re-evaluate your presence in the trade.

This popular StockEarnings screen below will give you a list of stocks that historically exhibit significant price momentum following an EA for the next seven days:

  1. Stocks exhibiting positive post-EA price moves are buy-candidates
  2. Stocks exhibiting negative post-EA price moves are sell/short-candidates

The screen includes those stocks whose Earnings just came out in last two days.

Screen criteria:

  1. Earnings Date Start Date : Current Date + -1 Day
  2. Earnings Date End Date : Current Date + -2 Days
  3. Predicted Move (Next Day) Max : 7%
  4. Predicted Move (On 7th Day) Min : 7%

Strategy Guideline:

  1. Buy the stock if stock has reacted positively. Short the stock if stock has reacted negatively (see above).
  2. Close the position in 7-10 days, or possibly earlier based on price move.

Volatility Crush Strategy - Best for Options Traders

The Volatility Crush strategy is used with stocks that typically experience relatively low-to-moderate price moves (≤4%) following their Earnings Announcements (EA). The basic trade idea is to sell put or call options right before the EA, collecting a credit when options premium is very high due to elevated implied volatility (IV). You then close the position right after the EA by buying the option back much cheaper due to the significant drop in IV that occurs after the mystery of the EA disappears. In assessing this trade, you need to do your homework to ensure you collect sufficient premium to make the trade worthwhile.

This trade is practical due to the low-to-moderate price-move after the EA, which generally won’t significantly affect the options price, unlike an “action” stock, which experience great price moves post-EA. With these symbols, if you’re on the right side of the price move, that’s a great thing. But if you’re on the wrong side of the move, not so great. Consequently, by minimizing the effect of the post-EA price move, you have a much better chance to profit from the reduction in IV without it being ruined by a violent price move.

For this trade, open the position either (1) the night before the EA when the company announces earnings or (2) during the EA day when it announces post-market, generally capturing IV at or close to its peak.

For this trade, open the position either (1) the night before the EA when the company announces earnings or (2) during the EA day when it announces post-market, generally capturing IV at or close to its peak.

This popular stockearnings screen will give you a list of stocks which do not react more than 4% fpost-EA. It includes only those stocks whose earnings are releasing next day.

Screen criteria:

  1. Earnings Date Start Date : Current Date + 1
  2. Earnings Date End Date : Current Date + 1
  3. Predicted Move (Next Day) Max : 4%
  4. Options Type: Weekly

Strategy Guideline:

  1. Options Strategy: Sell Call and Put
  2. Options Strike Price: Current Stock Price – (% Predicated Move x 2)
  3. Expiration Date: It should generally be the closest expiry immediately after the EA.
  4. Buy Insurance: Buying back Call and Put at Strike price which 10% lower than Sell Strike Price is optional but recommended.

Watch Video for More Detail

Volatility Rush Strategy - Best for Options Traders

The Volatility Rush takes advantage of increasing options premiums into earnings announcements (EA) caused by an anticipated rise in Implied Volatility (IV). With this strategy, Buy a Call and Put at-the-money (a long straddle) 2-3 weeks before the EA when IV is lower. Sell the position either (1) the night before the EA when the company announces earnings pre-market, or (2) during the EA day when it announces post-market, generally capturing IV at or close to its peak.

This popular screen will give you a list of stocks whose Options premiums tend to rise into Earnings. It includes only those stocks whose Earnings are at least two weeks away from today.

Screen criteria:

  1. Earnings Date Start Date : Current Date + 15 Days
  2. Earnings Date End Date : Current Date + 30 Days
  3. Predicted Move (Next Day) Min : 5%
  4. Options Type: Weekly or Monthly if that lines up with the two to three-week lead-time for entering the trade

Strategy Guideline:

  1. Buy a Straddle at or close to the money two to three weeks pre-EA.
  2. Sell the position either the night before the EA when the company announces earnings pre-market, or during the EA day when it announces post-market.
  3. Expiration date should generally be the closest expiry immediately after the EA.
  4. Straddle price should not be more 60% of predicted move.

Predicted Move (Volatility)

Similar to Implied Volatility in Options. Expected volatility % based on our Proprietary Volatility Predication Model. We are expecting that stock price will likely to reach % in either direction by the end of next trading session after Earnings are released and not necessarily the closing volatility %.

Why is it important?

    This indicator helps

  1. Knowing expected volatility in stocks after Earnings helps to decide trading stocks before Earnings Announcement.
  2. Taking Advantage of volatility collapse following Earnings Results by using Advance Options strategies such as Spread and Straddles.

Since Last Earnings

Change in share price since last Earnings release.

Why is it Important?

When share has gained more than 10% since it's last Earning release, it tends to over react to minor bad news and give up some gains if not all. So, it contains more downside volatility than upside When share has dropped more than 10% since it's last Earning release, it tends to over react to minor good news and recover some drops if not all. So, it contains more upside volatility than downside.

EPS Surprise (%)

Occurs when a company's reported quarterly or annual profits are above or below analysts' expectations. Here is the formula to derive % EPS Surprice:

Actual EPS - Estimated EPS
------------------------------------- x 100
Estimated EPS

Why is it Important?

Earnings surprises can have a huge impact on a company's stock price. Several studies suggest that positive earnings surprises not only lead to an immediate hike in a stock's price, but also to a gradual increase over time. Hence, it's not surprising that some companies are known for routinely beating earning projections. A negative earnings surprise will usually result in a decline in share price.

Next Day Price Change (%)

Next Regular trading session Closing price following Earnings result.

For After Market Close Earnings, It is a next trading day closing price. For Before Market Open Earnings, It is the same trading day closing price.

Why is it Important?

Next Day price change is a reaction of Earnings result.

If You Have the Courage, McDonald’s (MCD) Stock is Offering a Happy Meal

Posted on Aug 17, 2026 by Joshua Enomoto

If You Have the Courage, McDonald’s (MCD) Stock is Offering a Happy Meal

I’m just going to get right to the point: I believe a quantitative signal is pointing to upside in fast-food giant McDonald’s (NYSE: MCD). Of course, with the Golden Arches being a blue chip, the opportunity may be best leveraged by an options trade rather than the actual equity of MCD stock. It’s not a for-sure opportunity, meaning that there’s huge probabilistic risk. But…I must say it’s awfully tempting.

Listen, I’m not going to bore you with all the fundamental details. In my opinion, if you want a discussion about the earnings trends and discounted cash flows, you can peruse one of the many articles on the subject. They all pretty much say the same thing as your favorite mainstream financial publication — despite any glitz and glamour — is downstream of informational distribution.

If I’m going to take your time, you want an analysis that’s actually meaningful, something that you don’t often hear in mainstream publications. So, if you want to get down to the nitty gritty, I’m looking at the 280/285 bull call spread expiring Sep. 18. Just to quickly recap, this transaction is a capped-risk, capped-reward idea, requiring MCD stock to trigger the $285 strike at expiration to achieve full profitability.

At surface level, most folks may be deterred from the capped-risk nature of a vertical options spread. However, if you were to buy the $280 Sep. 18 call straight up, you would have to pay a current ask of $3.90. That means McDonald’s stock must reach $283.90 just to break even on the trade (based on intrinsic value).

However, if MCD stock does reach that price, the 280/285 call spread would be in the money. If the ticker closes at said price at expiration, you’re looking at a sizable profit — not just accepting a draw. Since MCD historically doesn’t move that much, a vertical spread is arguably the better strategy for debit-based traders.

Why the Risk Behind MCD Stock is Also the Potential Reward



You don’t have to accept my word for it that McDonald’s stock is a rather sleepy investment. Right now, the historic volatility for the Sep. 18 options chain is around 23%. However, the current implied volatility (IV) — or the market’s expectation of movement based on actual order volume — sits at around 20.4%.

In other words, even though MCD stock is historically a slow-moving ticker, it is expected to be even slower than usual. Now, as I write this, McDonald’s trades at $272.25 (the evening of Aug. 13). For the equity to reach $285 a pop, it would need to rise 4.68%. That doesn’t seem likely based on the current IV.

Not surprisingly, Wall Street has assigned a very low probability that the Sep. 18 280/285 bull call spread will even reach breakeven. You’re looking at rather modest odds of 30.1%. For McDonald’s stock to hit $285 at expiration, the probability of doing so is defined as only 25.12%.

OptionCharts provides an excellent breakdown of the chances your trades can be profitable through its Probability Distribution screener. But a reasonable question to ask is, how do we know that this estimate is true?

The answer: you don’t. It’s a presupposition.

McDonald-StockEarnings

Now, I don’t mean that presuppositions are bad. Indeed, many would argue that in order to have an argument, there must first be a presupposition. However, you must realize that not all presuppositions are equal. A silly example is that I can presuppose that the earth is flat. That claim alone doesn’t imbue my argument with authority.

Probability distributions should also be met with the same level of skepticism. Yes, the chances of MCD stock reaching $285 at expiration being 25.12% are valid if you presuppose that MCD will reach its target at the specified time by taking a random walk, assuming that the initial volatility reading stays consistent throughout the random walk.

Every probabilistic reading from Black-Scholes actually presupposes two major elements: the random walk itself and that IV stays consistent. I would argue that neither argument holds water in real-world trading.

McDonald’s Stock May Take a Nonrandom Walk

In contrast to the Street’s perspective, I believe that MCD stock will take a nonrandom walk. How is it that I’m making such an argument? It’s because McDonald’s is quantitatively in a bearish cycle. As such, professional market participants may perceive MCD as a discounted opportunity. Another way to look at it is mean reversion but with a plausible narrative behind it.

Of course, mean reversion itself is a presupposition — I’m not denying that. I would simply state that it’s a more credible presupposition. Through multiple observations, we recognize that the market is reflexive. We can’t determine what an equity’s future value is because outside factors influence the security’s valuation.

Regarding McDonald’s stock, I believe it’s due for mean reversion based on its order flow imbalance. In the last 10 weeks, MCD has printed only three up weeks, leading to an overall downward slope. While this 3-7-D quant sequence has only materialized 23 times on a rolling basis since January 2019, when it has flashed in the technical charts, the subsequent 10 weeks typically sees upside.

McDonald-StockEarnings

I want to be careful here and say that the positive outcome is not guaranteed — not in the slightest. Instead, what we’re doing is called inductive analysis. We’re observing patterns tethered to a specific signal and because this signal has now appeared, we’re hoping that the historical median outcome will be the true reflection of the future.

In Wall Street’s case, it’s assuming that MCD stock will take a random walk regardless of current market conditions. At the end of the day, we’re both making guesses. But I’m trying to make my guess based on what was happened in the past under similar circumstances.

In the circumstances we’re in right now, the forward trajectory has typically been a nonrandom performance.

Putting the Data Together

I just stormed through 970 words so now I need to get to the point. Based on a Markov chain simulation of past data, MCD stock is forecasted to hit a median endpoint price of around $287 at the end of the fifth week of the signal flashing (coinciding with the Sep. 18 expiration date). That’s why I’m excited about the 280/285 bull spread.

By paying a net debit of $150 to enter the spread, you’re hoping that McDonald’s stock triggers the $285 strike at expiration. If so, you earn a profit of $350. Adding to the enticement, the breakeven price for this trade is $281.50.

Out of the 23 times that the 3-7-D signal has flashed, MCD stock has exceeded the equivalent of the $285 strike and the equivalent of the $281.50 breakeven price a total of 14 times and 16 times, respectively, at the end of week 5. You’re looking at conditional, observed odds of 60.9% and $69.6%.

McDonald-StockEarnings

Granted, the small sample size means that the extracted probabilities must be taken with a grain of salt. There’s a lot of risk here, let’s be straightforward about that. However, I’m going to argue that the odds that pro traders may view McDonald’s stock as a discount has been heightened. If so, that might make the $285 strike a compelling target.

You also have to figure that when running expected value calculations, you’re looking at positive EV. Under my model, since you’re winning 60.9% of the time, you would be projected to make $213.15 over the long run while losing only $58.65. Thus, the theoretical net gain — assuming you traded this exact trade multiple times — would be $154.50.

Obviously, this analysis puts me at complete odds with Wall Street’s calculations. But if you do some additional research, you might arrive at the conclusion that the 280/285 call spread is favorably underpriced.

Joshua Enomoto is a seasoned financial writer with a strong track record of in-depth stock analysis, offering clear, insightful commentary for retail investors across all levels of expertise. Renowned for his ability to blend analytical rigor with engaging wit, Joshua's work has been featured on leading investment platforms, including TipRanks, InvestorPlace, Barchart, Benzinga, and Fintel. He was also handpicked to spearhead high-impact initiatives such as InvestorPlace's "Trade of the Day" and Benzinga’s ETF coverage. As a frequent guest expert for CGTN America, Joshua discusses a wide range of economic, societal, and consumer market trends. A graduate of U.C. San Diego, Joshua brings a thoughtful and fresh perspective to complex financial narratives, helping enterprise clients connect with their audiences. He also composes music in his spare time.

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