(AAPL) News Today

Apple keeps climbing past what analysts expect, yet its consensus target now sits below the current price, and a $63 billion net cash cushion may be forcing the entire valuation conversation to start over.

Apple shares have surged over 33% in the past year, but the real question is whether that momentum carries far enough to turn a modest stake into something worth celebrating six years from now.

Apple Inc. is upgraded from Hold to Buy as margin pressures from memory costs are offset by effective price hikes and strategic initiatives. AAPL's ability to pass higher memory and storage costs to consumers—especially via premium iPhone models—demonstrates robust pricing power and margin resilience. Services growth is supported by monetizing AI features through iCloud+ tiers, while new leasing options via Klarna expand affordability and upgrade cycles.

Apple is on a roll, almost doubling the market's return this year. Target is doing even better, more than quadrupling the market in 2026.

Britain's Competition Appeal Tribunal on Monday allowed part of a consumer lawsuit against Apple and Amazon to proceed over ​claims they restricted competition in the sale of Apple ‌products on Amazon's UK marketplace.

Nvidia's growth rate will blow Apple away over the next year. Apple's stock is very pricey compared to Nvidia's.

Jeffrey Cole, director at the Center for the Digital Future, doesn't see some Mag 7 companies leading the future of tech. "Most companies really aren't ready to understand disruption," says Jeffrey, explaining how historic disruptors like Alphabet (GOOGL) are now being disrupted by new tech like OpenAI's ChatGPT.

Investors rotating out of the broad market to escape concentration risk in top-heavy technology equities often walk straight into a different macroeconomic risk. With a handful of mega-cap names dominating the index, the instinct to diversify with an equal-weight strategy seems logical.

Growth stocks and ETFs have been some of the market's best performers over the past several years. But the biggest gains have come from the large- and mega-cap stocks.

Berkshire Hathaway, now under the leadership of CEO Greg Abel, has kept adding to its large position in Alphabet, Google's parent company. Alphabet lacks some attributes of traditional "Buffett investments" like Coca-Cola and American Express.

A US jury ruled that Apple owes Taction over $5.7 billion for infringing haptic technology patents in iPhones and Apple Watches.

A federal jury in San Diego found that Apple owes Taction Technology more than $5.7 billion for infringing two of its patents. Taction, a haptics technology company, sued Apple in 2021.

A US jury ruled that Apple owes San Diego-based Taction ​more than $5.7 billion for using its patented ‌technology to power the haptic feedback in iPhones and Apple Watches. Apple said it would ​appeal the country's largest such verdict to ​date.

In the most recent trading session, Apple (AAPL) closed at $341.07, indicating a +1.53% shift from the previous trading day.

Earnings season is here again, with the next few weeks promising some important earnings drops. From financials like JP Morgan Chase (JPM) all the way to most of the megacap tech names, markets will learn a lot.

GOOGL's Gemini scale, expanding AI monetization and strong Search and Cloud growth give it an edge over AAPL in consumer AI.

A steady monthlong climb has put a bigger round number on the radar for Apple (NASDAQ:AAPL | AAPL Price Prediction) shareholders.

SAN FRANCISCO--(BUSINESS WIRE)---- $AAPL #aapl--A judge overseeing an antitrust lawsuit regarding Apple Pay certified a class of payment card issuers, according to attorneys at Hagens Berman.

Buyers are giving Qualcomm (NASDAQ:QCOM | QCOM Price Prediction) a second look after the chipmaker's renewed agreement with Apple (NASDAQ:AAPL) initially drew sellers. Qualcomm stock is up 6% to $205.

The 200-day moving average is a closely watched level among investors and one of the most widely used indicators. Investors can use it to their advantage for stocks in longer-term uptrends.

Wall Street has Apple pegged at one price target, but our proprietary model lands somewhere else entirely, and the gap between the two tells a story about where this stock may be headed after a record-breaking June quarter.

Bernstein analysts suggest Wall Street isn't properly modeling the extent to which gross margins, a profit metric, could take a hit due to the rising costs of smartphone components.

A $15,000 bet split across three Nasdaq giants could look very different by 2030 depending on which of them ends up dragging the whole portfolio down.

Apple stock is on track for another weekly win following the company's debut of its iPhone 18.

the three companies' have a combined market cap of nearly $6.8 trillion. These guys have a tough task ahead of them.

Apple shares have a long history of outperforming the market. Wall Street's concerns about Apple's lagging position in the AI race appear to have eased.

Chip stocks fell along with the broader market on Thursday as the U.S. and China held trade talks in Washington, D.C.

Wall Street has already written Apple off as a stock with nowhere left to go, but a fresh look at the numbers tells a very different story about where shares could head over the next 12 months.

Apple faces double-top risk, Microsoft remains range-bound and Amazon tests key moving-average support.

Square sellers can now use their Square Dashboard to manage their presence across Apple Maps, Siri AI, Apple Wallet and other Apple apps, Square said in a Thursday (Sept. 24) press release emailed to PYMNTS.

Qualcomm said on Thursday it ​has extended its licensing agreement ‌for chips with Apple , effective April 1 next year.

Warren Buffett transformed a struggling textile manufacturer into one of the world's largest conglomerates. Buffett is arguably the greatest investor ever.

Long queues were seen on Friday outside Apple stores in India, with some customers waiting overnight to buy the iPhone 18 Pro and Pro Max. Despite the hefty price tag, demand for the latest iPhone has been stronger than for the iPhone 17.

Apple is exploring a new screenless health and fitness tracker designed to compete with devices from Whoop and Oura, Bloomberg's Mark Gurman reports. The device could offer longer battery life and make sleep and workout tracking easier than with an Apple Watch.

Apple Inc. (NASDAQ:AAPL) stock fell almost 1% Wednesday as broader risk-off pressure weighed on large-cap technology and growth stocks.

KANSAS CITY, Mo.--(BUSINESS WIRE)--Jamf, the standard in managing and securing Apple at work, today unveiled a slate of new platform innovations at its 17th annual Jamf Nation User Conference (JNUC) in Kansas City. Joined on stage by Apple, Anthropic and AWS, Jamf showcased new ways to gain deeper visibility into the AI tools running across corporate Mac fleets, build and manage Apple environments through APIs, automate app deployment and updates, and identify and resolve device health issues.Ap.

On CNBC's “Halftime Report Final Trades,” Joshua Brown, co-founder and CEO of Ritholtz Wealth Management, picked Amazon.com, Inc. (NASDAQ:AMZN).

Meta Platforms Inc., Apple Inc., OpenAI, Microsoft Corp. and Alibaba Group Holding Ltd. are taking different positions across the AI market as demand for computing power continues to outstrip supply and new AI formats broaden adoption.

Higher prices and lower volumes appear here to stay, shaking up the device industry.

Apple (NASDAQ: AAPL) shares reached an all-time intraday high of $345.34 on Tuesday before closing at $339.75, giving the company a market capitalization of approximately $4.96 trillion. The stock briefly pushed Apple above the $5 trillion market-capitalization threshold during the session, according to Dow Jones Market Data.

The Nasdaq scored a record close while blue chips lagged in Tuesday's stock market.

A new foldable iPhone and a disciplined AI-spending approach have sent Apple shares to new highs this year

Apple is in the process of developing a new screen-less fitness tracker that would put it into competition with Whoop — the fitness tech firm whose valuation recently crested $10 billion.

Apple has a new chief executive, and the first big geopolitical question on his desk concerns who makes the memory chips inside the iPhone.

Apple Inc. (NASDAQ:AAPL) shares are moving higher on Tuesday.  They may be breaking resistance.

Oura Inc. NASDAQ: OURA launched its roadshow on Sept. 21, 2026, targeting a Nasdaq debut under the ticker OURA during the week of Sept.

The Roundhill Magnificent Seven ETF (MAGS) is firing on all cylinders, as top constituents gains, including Meta Platforms (META) and Apple (AAPL) surge. MAGS ETF jumped to a record high of $73.47, up by over 32% from its lowest level this year.

For most of the past two years, NVIDIA Corporation NASDAQ: NVDA has stood at the summit of the stock market. As the chipmaker whose processors power much of the artificial intelligence boom, it was perhaps no surprise that it became the first company ever to reach a $5 trillion market cap.

Apple is riding record Services revenue, an iPhone surge, and Tim Cook's bold AI ambitions into what could be a transformative five years, but stretched valuations and a memory cost crisis could just as easily derail the rally before it

Apple's price-to-earnings ratio has become very high relative to its peers. Apple's growth rate is accelerating, but it's nowhere close to that of some of its peers.