ajax loader

Loading...


Ride-the-Wave Strategy – Best for Stock Traders

Ride-the-Wave targets multi-day price momentum following a company’s earnings announcement (EA). With this strategy:

  1. Buy a stock one day post-EA if a stock reacts positively post-earnings:
    1. Near the close of trading the EA-day for a pre-market-EA
    2. Near the close of the following day for a post-market-EA
  2. Sell-to-close after 7-10 days, or possibly earlier if a desired price target is reached

Similarly,

  1. short a stock one day post-EA if a stock reacts negatively post-earnings:
    1. near the close of trading the EA-day for a premarket-EA
    2. near the close of the following day for a post-market-EA
  2. then buy-to-close after 7-10 days, or possibly earlier if a desired price target is reached

Important: Ride-the-Wave is predicated on significant price momentum triggered by an EA. The 7-10 day scenario is the maximum trade hold-time. If you see post EA-momentum is halted or reversed by a significant opposite move, re-evaluate your presence in the trade.

This popular StockEarnings screen below will give you a list of stocks that historically exhibit significant price momentum following an EA for the next seven days:

  1. Stocks exhibiting positive post-EA price moves are buy-candidates
  2. Stocks exhibiting negative post-EA price moves are sell/short-candidates

The screen includes those stocks whose Earnings just came out in last two days.

Screen criteria:

  1. Earnings Date Start Date : Current Date + -1 Day
  2. Earnings Date End Date : Current Date + -2 Days
  3. Predicted Move (Next Day) Max : 7%
  4. Predicted Move (On 7th Day) Min : 7%

Strategy Guideline:

  1. Buy the stock if stock has reacted positively. Short the stock if stock has reacted negatively (see above).
  2. Close the position in 7-10 days, or possibly earlier based on price move.

Volatility Crush Strategy - Best for Options Traders

The Volatility Crush strategy is used with stocks that typically experience relatively low-to-moderate price moves (≤4%) following their Earnings Announcements (EA). The basic trade idea is to sell put or call options right before the EA, collecting a credit when options premium is very high due to elevated implied volatility (IV). You then close the position right after the EA by buying the option back much cheaper due to the significant drop in IV that occurs after the mystery of the EA disappears. In assessing this trade, you need to do your homework to ensure you collect sufficient premium to make the trade worthwhile.

This trade is practical due to the low-to-moderate price-move after the EA, which generally won’t significantly affect the options price, unlike an “action” stock, which experience great price moves post-EA. With these symbols, if you’re on the right side of the price move, that’s a great thing. But if you’re on the wrong side of the move, not so great. Consequently, by minimizing the effect of the post-EA price move, you have a much better chance to profit from the reduction in IV without it being ruined by a violent price move.

For this trade, open the position either (1) the night before the EA when the company announces earnings or (2) during the EA day when it announces post-market, generally capturing IV at or close to its peak.

For this trade, open the position either (1) the night before the EA when the company announces earnings or (2) during the EA day when it announces post-market, generally capturing IV at or close to its peak.

This popular stockearnings screen will give you a list of stocks which do not react more than 4% fpost-EA. It includes only those stocks whose earnings are releasing next day.

Screen criteria:

  1. Earnings Date Start Date : Current Date + 1
  2. Earnings Date End Date : Current Date + 1
  3. Predicted Move (Next Day) Max : 4%
  4. Options Type: Weekly

Strategy Guideline:

  1. Options Strategy: Sell Call and Put
  2. Options Strike Price: Current Stock Price – (% Predicated Move x 2)
  3. Expiration Date: It should generally be the closest expiry immediately after the EA.
  4. Buy Insurance: Buying back Call and Put at Strike price which 10% lower than Sell Strike Price is optional but recommended.

Watch Video for More Detail

Volatility Rush Strategy - Best for Options Traders

The Volatility Rush takes advantage of increasing options premiums into earnings announcements (EA) caused by an anticipated rise in Implied Volatility (IV). With this strategy, Buy a Call and Put at-the-money (a long straddle) 2-3 weeks before the EA when IV is lower. Sell the position either (1) the night before the EA when the company announces earnings pre-market, or (2) during the EA day when it announces post-market, generally capturing IV at or close to its peak.

This popular screen will give you a list of stocks whose Options premiums tend to rise into Earnings. It includes only those stocks whose Earnings are at least two weeks away from today.

Screen criteria:

  1. Earnings Date Start Date : Current Date + 15 Days
  2. Earnings Date End Date : Current Date + 30 Days
  3. Predicted Move (Next Day) Min : 5%
  4. Options Type: Weekly or Monthly if that lines up with the two to three-week lead-time for entering the trade

Strategy Guideline:

  1. Buy a Straddle at or close to the money two to three weeks pre-EA.
  2. Sell the position either the night before the EA when the company announces earnings pre-market, or during the EA day when it announces post-market.
  3. Expiration date should generally be the closest expiry immediately after the EA.
  4. Straddle price should not be more 60% of predicted move.

Predicted Move (Volatility)

Similar to Implied Volatility in Options. Expected volatility % based on our Proprietary Volatility Predication Model. We are expecting that stock price will likely to reach % in either direction by the end of next trading session after Earnings are released and not necessarily the closing volatility %.

Why is it important?

    This indicator helps

  1. Knowing expected volatility in stocks after Earnings helps to decide trading stocks before Earnings Announcement.
  2. Taking Advantage of volatility collapse following Earnings Results by using Advance Options strategies such as Spread and Straddles.

Since Last Earnings

Change in share price since last Earnings release.

Why is it Important?

When share has gained more than 10% since it's last Earning release, it tends to over react to minor bad news and give up some gains if not all. So, it contains more downside volatility than upside When share has dropped more than 10% since it's last Earning release, it tends to over react to minor good news and recover some drops if not all. So, it contains more upside volatility than downside.

EPS Surprise (%)

Occurs when a company's reported quarterly or annual profits are above or below analysts' expectations. Here is the formula to derive % EPS Surprice:

Actual EPS - Estimated EPS
------------------------------------- x 100
Estimated EPS

Why is it Important?

Earnings surprises can have a huge impact on a company's stock price. Several studies suggest that positive earnings surprises not only lead to an immediate hike in a stock's price, but also to a gradual increase over time. Hence, it's not surprising that some companies are known for routinely beating earning projections. A negative earnings surprise will usually result in a decline in share price.

Next Day Price Change (%)

Next Regular trading session Closing price following Earnings result.

For After Market Close Earnings, It is a next trading day closing price. For Before Market Open Earnings, It is the same trading day closing price.

Why is it Important?

Next Day price change is a reaction of Earnings result.

Back to School Shopping Season Already Started – Here’s How to Profit

Posted on Aug 11, 2026 by Ian Cooper

Back to School Shopping Season Already Started – Here’s How to Profit

Back-to-school shopping is already underway, and that could create a major opportunity for investors looking to profit from the 2026 retail season. According to the National Retail Federation, 62% of back-to-school shoppers had already started shopping by early July, showing just how early consumers are getting a head start this year. At the same time, spending is expected to reach record levels, with families of K-12 students projected to spend $43.3 billion and college students and their families expected to spend another $103.5 billion. 

With consumers searching for deals on everything from school supplies and clothing to electronics, groceries and dorm essentials, retailers and e-commerce companies could be positioned for a strong seasonal boost. For investors, the back-to-school season could offer more than just a shopping opportunity—it could also create potential catalysts for retail stocks and ETFs that are positioned to benefit from increased consumer spending. Here are three names worth watching as the 2026 back-to-school season gets into full swing.

Walmart Could Be a Back to School Winner



Walmart (NASDAQ: WMT) continues to show why it’s a solid investment.

Up about 125% over the last few years, it could push even higher, as the 2026-2027 school season gets ready to kick off in just weeks.  

Plus, Walmart is offering some of its lowest back-to-school prices in years, which could attract more customers buying school supplies, clothes, electronics, and groceries. The company is also seeing strong growth in its online sales and advertising business. With consumers focused on saving money, Walmart’s low prices and convenient shopping options could help it gain more customers and sales during the busy back-to-school season.

We also have to consider that the WMT stock pushes higher around this time of year, too.

  • At the start of August 2024, the WMT stock rallied from about $68 to a December high of $94.
  • At the start of August 2025, the WMT stock rallied from about $97 to $116 by December.
  • Nowadays, WMT is a bit oversold heading into the start of the school season.

We’re looking for a similar bounce this year, too.

school-StockEarnings

Target’s Seasonal Bounce Could Be Worth Watchin

Target (NYSE: TGT) also has a history of turning higher around back to school season.

In 2025, it didn’t do so hot, running a few dollars higher before crashing. However…

  • From an August 2024 low of about $141, TGT ran to a high of $157.52. 
  • From an August 2023 low of about $127, it did pull back initially before exploding to a high of about $170.62.  
  • From its August 2022 low of about $150, TGT hit a high of $162.
school-StockEarnings

One ETF to Ride the E-Commerce Shopping Surge

You can also trade an ETF on the back to school theme with the: ProShares Online Retail ETF (NYSEARCA: ONLN)

Online shopping is one of the most popular forms of shopping right now, which is beneficial for the ONLN ETF because it focuses on companies that are positioned to benefit from the continued growth of e-commerce. As more consumers choose to shop online for convenience, lower prices, and a wider selection of products, these companies could continue to see strong demand.

With an expense ratio of 0.58%, the ONLN ETF also pays out a quarterly dividend, giving investors an additional source of potential income. Most recently, it paid a dividend of just over four cents per share, which was payable on June 30. Before that, it paid out just over six cents per share on March 31.

The ONLN ETF currently holds 22 stocks, giving investors exposure to a variety of major companies in the online retail industry. Some of its top holdings include Amazon.com, eBay, Coupang, Wayfair, and Etsy.

By investing in ONLN, investors can gain exposure to several well-known e-commerce companies through a single ETF, rather than choosing individual stocks. This can make it a strong option for investors who believe online shopping will continue to grow over the long term.

school-StockEarnings

The Bottom Line for Retail Investors

Walmart looks especially interesting thanks to its low prices and strong online business, while Target could benefit if it follows some of the seasonal strength it has shown in previous years. For investors who want broader exposure to the growth of online shopping, the ONLN ETF offers another way to play the trend without having to pick just one company.

Over the last 26 years, he’s taught thousands of investors how to trade news flow and herd mentality using a unique blend of technical and fundamental analysis. Cooper was among the few analysts to spot the financial crisis of 2008, the top of subprime and Alt-A, the death of Lehman Brothers, Bear Stearns, and New Century Financial, and even the Dow’s collapse to 6,500, as well as its recovery. He even called for gold to rally well above $1.500 when it traded under $600. At the moment, Cooper makes use of technical, fundamental and news analysis, to help individual investors grow their wealth. He’s a firm believer that hard work and thorough research will lead to investment success.

Join over 1.2M+ investors/traders who receive daily and weekly notable earnings alerts with predicted move