Walmart Inc. (NYSE: WMT) is enhancing its returns service as it seeks to give people more reason to shop on its online portal. The company has inked a strategic partnership with FedEx Corporation (NYSE: FDX) in a bid to make it easy for people to return their online purchases without setting foot out of the house.
The carrier pick-up service powered by FedEx will allow people to select items they would like to return in Walmart’s website or app, then schedule a date for pickup and print a label. Anyone who does not have a printer will have to drop an item off at FedEx using a QR code off Walmart’s website or app.
Once the pick-up date is set, FedEx will come around, pick the item, and return it to the Walmart warehouse. The convenient return option service is free and would be available for the duration of the holiday season.
Refunds for returned items would be credited to customers’ accounts the next day once everything is verified. For in-store returns, refunds will be made the same day. Revamping the return service does not come as a surprise.
Competitive Edge
Walmart is entangled in a fierce competition for customer’s dollars with other retailers. E-commerce has taken over the retail sector as customers refrain from doing in-store shopping for fear of contracting the coronavirus.
Likewise, e-commerce has emerged as a bright spot for a retailer that has, over the years, relied on brick and mortar sales. With customers shifting shopping patterns online, the retailer has had to invest a great deal in e-commerce. Its efforts are increasingly paying off, with online sales accounting for a big chunk of total sales in the recent quarter.
The new return service comes hot on Walmart's heels, moving to generate shopper visits to its stores by becoming home to FedEx Office shipping. In a bid to drive shopper traffic, the nation’s largest retailer has already started offering services such as drive-by pick up for groceries. It has also introduced express lanes for pharmacy prescription pick up.