Nokia Oyj (NYSE:NOK) has finally released its financial report for the 4Q 2020, as well as the full year results, painting a picture of how the company faired during the heavily disrupted year.
The company made €6.5 billion net sales in Q4 2020 which equates to a 5% decline compared to the €6.9billion net sales reported in Q4 2019. The net sales figure for the full year FY20 was €21.8 billion which is 6% lower than the €23.3 billion sales that the company generated in 2019.
Nokia points out the reasons for declining sales
Nokia’s main revenue generator is network infrastructure and it currently has a particular focus on 5G technology. The tech company has invested a lot in research and development for its 5G offerings, in the hopes of securing a sizable market share. However, fierce competition from companies such as Samsung is one of the main reasons for the declining sales. Nevertheless, Nokia remains determined to become the leading provider of 5G technology by investing heavily in the technology even if that means sacrificing short-term margins.
Nokia’s 2021 revenue outlook
The growing popularity of 5G and expanding network have been encouraging for investors. Unfortunately, Nokia shot down any expectations of recovering sales by stating that it expects revenues to continue declining into 2021. The company estimates that its sales in 2021 will be within the €20.6 billion and €21.8 billion range.
“We expect 2021 to be challenging, a year of transition, with meaningful headwinds due to market share loss and price erosion in North America,” stated Pekka Lundmark, Nokia’s CEO.
If Nokia manages to make 5G equipment that is better than rival offerings, it stands a chance at securing more market share. The next two or so years will be critical because they represent the transition to the faster type of mobile network. In such a case, Nokia would receive many contracts to supply its equipment across the world and that would also improve the company’s revenue.